Use Your Bus as An Advertising Tool
Your bus or bus fleet can help you build and expand your brand. In this post, we show you how.
Five Tips to Use Your Bus for Branding
1. Increase Brand Visibility
Branding your bus turns it into a big moving billboard. This means that everyone that sees the bus will see your company’s logo. You can opt for a full bus wrap or a partial wrap.
2. Build Alliances with Other Local Companies
When you offer services to other senior care centers in your local area, you have a new opportunity to share your brand with the customers of other facilities. For example, you can work with local home healthcare facilities and offer them an opportunity to visit amazing places.
3. Build More Cross-Marketing Occasions
You can reach a wider audience by working with other local charities, communities, and churches to provide transportation. This service is perfect for casinos, cultural events, restaurants, and wineries.
4. Offer Free Bus Services for Big Events
Local conventions or large events in your city or state present a great chance to provide free shuttle services from parking to the activity. Imagine all the great diversity of potential customers that you can reach!
5. Think Out of the Box
If you want different results, do different things. Don’t go where everyone else is going. Open your services to a wide variety of activities: museums, art crawls, music events, and sporting events.
The more you expand your bus trips, the better your outcome will be. Nothing else is more powerful than your brand being seen by large numbers of people. Using your bus for branding is a wise investment.
Haven’t owned a bus yet? Contact Colorado West Equipment for your next bus purchase. We are the best bus dealer in the area, offering recognized brands and original bus parts in Colorado.